How long does it take to set up?

Setup takes about 10 minutes with our simple checklist. Our team can also do it for you.

Can I use different settings for each lead source?

Yes. Set it up once for your whole account, or give each lead source its own settings.

Can your team help with setup?

Yes. Send us your intake questions and prices, and our team can help set up your rules.

What if my prices change?

Update your starting prices once (if you share any) and conversations from that moment on use the new numbers.

Can rules be different per location?

Yes. Each location has its own business profile, so services, pricing and rules can differ per location.

Will the AI make up a price or an offer?

No. It quotes only the starting-at prices you entered, uses at most one of your offers per message and never invents either. If it doesn't know an answer, it stays silent rather than guessing and hands off when a person should take over.

Feature · AI customization

AI customization: your prices, your rules, your voice.

AI customization in InstantResponse.AI means the AI replies only from what you approve: your goal, services, starting-at prices, offers, hours and coverage area. It never invents a price and stays silent rather than guessing.

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14-day free trial · From $99/mo · No contracts

AI Settings

These apply to all sources unless a source overrides them.

Business DetailsAI ConfigServicesAdvanced SettingsExclusions

Goal

Collect Phone NumberBook Appointment

Reply Delay Min (seconds)

Reply Delay Max (seconds)

120

Max Messages Per Lead

Min 0-300, Max 0-300.

Service Pricing

Water heater installstarting at $1,200

Drain cleaningstarting at $149

Leak repairstarting at $199

Enable AI Follow-Ups

Follow-Up Intervals

1 Hours4 Hours1 Days

Business DetailsAI ConfigServicesAdvanced SettingsExclusions

What the AI may state

Do you charge to come out?

No, coming out is freeYes, a flat feeYes, but it varies

Is a visit needed to quote?

No, we can quote remotelyYes, we need to see the job

Do you cover weekends or evenings?

Weekdays, business hours onlyYes, we cover more than that

Offers & Selling Points

$50 off first visit
Licensed & insured
Same-day service

Used at most one per message.

Illustrative data.

~10 min

Setup

30 / 30

Services you do and don't do

0–300s

Reply delay

Per source

Custom settings

What you control

Everything the AI says comes from your settings.

Pick the goal

Book an appointment or collect a phone number. The AI works toward the goal you choose and captures the customer's preferred time. Full calendar booking is in Beta.

Your services

Up to 30 services you offer and 30 you don't. The AI never promises work you don't do.

Coverage area

Set the areas you serve so the AI handles out-of-area requests the way you choose. Add exclusions for anything it should stay away from.

Your starting prices

Up to 30 starting-at prices. The AI quotes only the prices you've entered - it never invents a number.

Your offers

Up to 15 offers and selling points. The AI uses at most one per message and never invents one.

What it may say

Set answers for things like a trip charge, whether a visit is needed to quote, and weekend coverage. If it doesn't know, it stays silent rather than guessing.

First reply and timing

Send a full AI reply or acknowledge-only first message, set a reply delay from 0 to 300 seconds and cap AI messages per lead.

Follow-ups

Set follow-up intervals in seconds, minutes, hours or days. If the lead already shared a phone number, the AI sends a single message and skips the extra questions.

Hours and booking

Set business hours (including Closed and Open 24 Hours) and timezone. Your booking link is shared only when the customer is ready.

Advanced prompts

Persona and instruction prompts are locked by default, so nothing changes by accident. Unlock to fine-tune, and reset to default any time.

Spam detection

Spam is detected automatically and kept out of AI conversations.

Per lead source

Use account-wide defaults or custom settings for each lead source. The AI hands off to your team when a person should take over.

One playbook, tuned per source

Same rules everywhere, or custom per lead source.

Google LSA

Yelp

Thumbtack

Voice AI

Coming soon

Website chat widget

Your settings power the Yelp auto responder, the Thumbtack auto responder, the Google LSA auto responder and your website chat widget. Multi-location businesses set them per business profile.

FAQ

Frequently asked questions

: Setup takes about 10 minutes with our simple checklist. Our team can also do it for you.
: Yes. Set it up once for your whole account, or give each lead source its own settings.
: Yes. Send us your intake questions and prices, and our team can help set up your rules.
: Update your starting prices once (if you share any) and conversations from that moment on use the new numbers.
: Yes. Each location has its own business profile, so services, pricing and rules can differ per location.
: No. It quotes only the starting-at prices you entered, uses at most one of your offers per message and never invents either. If it doesn't know an answer, it stays silent rather than guessing and hands off when a person should take over.