Industry · Solar
Qualify solar leads before your consultant spends an hour on them.
Solar sells on fit, not urgency. InstantResponse.AI replies to supported message leads right away and works through ownership, bill size, roof condition, and shading so your consultant only calls the homes worth designing.
A consistent qualification layer for solar message leads, grounded in the equipment lines, financing options, and territory you configure.

In short
InstantResponse.AI is an AI front desk for solar and battery installers. It responds to supported message leads from Google Local Services Ads, Yelp, and Thumbtack within seconds, asks your configured questions about home ownership, average utility bill, roof age, shading, and battery interest, then notifies your consultants by email, SMS, or WhatsApp.
Solar inquiry types
Which solar inquiries does the AI qualify?
A rooftop retrofit, a battery add-on, and a service call each deserve their own path. Each inquiry type below has its own configured questions and its own destination.
Rooftop system inquiry
StandardA homeowner exploring panels for the first time.
Battery and backup power
StandardInterest in storage after an outage or for time-of-use shifting.
Roof replacement pairing
StandardA homeowner whose roof needs work before panels go on.
Commercial and agricultural systems
UrgentA business, warehouse, or farm evaluating a larger array.
Service, monitoring, and repair
UrgentAn existing owner with production drops, inverter faults, or monitoring gaps.
Financing and incentive questions
StandardSomeone asking about loans, leases, or available programs.
Territory and eligibility questions
StandardA prospect checking whether you install in their area or on their roof type.
Lead playbook
What does your consultant see before the first call?
The solar playbook: what the homeowner is exploring, what the AI asks, how the lead is graded, and what reaches your sales desk.
| Lead type | Information collected | Classification | How the customer is handled | What your team gets |
|---|---|---|---|---|
| Rooftop system inquiry | Ownership status, average monthly bill, roof age and material, shading, and utility provider. | Standard | Uses the incentive and financing wording you approve, exactly as written. | Consultant receives ownership, bill size, and roof condition before the first call. |
| Battery and backup power | Existing system details, outage frequency, panel capacity, and critical loads. | Standard | Separates a storage retrofit from a new-system sale using your configured rules. | Storage leads reach the specialist who quotes them. |
| Roof replacement pairing | Roof age, material, known leaks, and whether a roofer is already engaged. | Standard | Captures the roof condition the customer describes for your surveyor. | Sequencing details surface during intake, well before the site visit. |
| Commercial and agricultural systems | Site address, annual consumption, roof or ground mount, ownership structure, and decision timeline. | Urgent | Applies your commercial rules so a large array reaches your commercial team. | Large-project thread notification sent to the account owner you designate. |
| Service, monitoring, and repair | Install date, installer of record, inverter brand, error messages, and monitoring access. | Urgent | Collects the fault detail your operations team needs to triage. | Service work triaged separately from new sales. |
| Financing and incentive questions | Credit comfort, purchase or finance preference, timeline, and utility provider. | Standard | Answers strictly from the financing options and program wording you configure. | Financing objections handled before the consultation. |
| Territory and eligibility questions | Address or zip code, roof type, and utility provider. | Standard | Answers from the territory and eligibility rules you configure. | Out-of-territory leads filtered before a designer touches them. |
Rooftop system inquiry
Standard- Information collected
- Ownership status, average monthly bill, roof age and material, shading, and utility provider.
- How the customer is handled
- Uses the incentive and financing wording you approve, exactly as written.
- What your team gets
- Consultant receives ownership, bill size, and roof condition before the first call.
Battery and backup power
Standard- Information collected
- Existing system details, outage frequency, panel capacity, and critical loads.
- How the customer is handled
- Separates a storage retrofit from a new-system sale using your configured rules.
- What your team gets
- Storage leads reach the specialist who quotes them.
Roof replacement pairing
Standard- Information collected
- Roof age, material, known leaks, and whether a roofer is already engaged.
- How the customer is handled
- Captures the roof condition the customer describes for your surveyor.
- What your team gets
- Sequencing details surface during intake, well before the site visit.
Commercial and agricultural systems
Urgent- Information collected
- Site address, annual consumption, roof or ground mount, ownership structure, and decision timeline.
- How the customer is handled
- Applies your commercial rules so a large array reaches your commercial team.
- What your team gets
- Large-project thread notification sent to the account owner you designate.
Service, monitoring, and repair
Urgent- Information collected
- Install date, installer of record, inverter brand, error messages, and monitoring access.
- How the customer is handled
- Collects the fault detail your operations team needs to triage.
- What your team gets
- Service work triaged separately from new sales.
Financing and incentive questions
Standard- Information collected
- Credit comfort, purchase or finance preference, timeline, and utility provider.
- How the customer is handled
- Answers strictly from the financing options and program wording you configure.
- What your team gets
- Financing objections handled before the consultation.
Territory and eligibility questions
Standard- Information collected
- Address or zip code, roof type, and utility provider.
- How the customer is handled
- Answers from the territory and eligibility rules you configure.
- What your team gets
- Out-of-territory leads filtered before a designer touches them.
Illustrative example
What does a solar inquiry look like?
Read this carefully
An immediate reply, the roof, utility, and ownership questions you configure, and a qualified consultation thread handed to your sales team in the wording you approve.
How it works
How it works for a solar installer
Four steps, built only on lead sources and outcomes that exist today.
Connect your supported lead sources
Message leads from Google Local Services Ads, Yelp, and Thumbtack land in one inbox.
Load your solar playbook
Equipment lines, financing options, approved incentive wording, territory, hours, and the qualifying questions your consultants ask.
The AI replies and qualifies the fit
An immediate reply goes out, ownership and bill questions get asked, and follow-up continues until the homeowner responds or opts out.
Your consultant picks up the qualified ones
Notifications arrive by email, SMS, or WhatsApp, a person can join the thread at any point, and outcomes can be pushed onward through Zapier and/or webhooks.
Google LSA call intelligence
Reviewing Google LSA solar calls
Long consultative calls hold the detail that decides the sale. Eligible Google Local Services Ads calls available in the connected account can be replayed, read as a transcript, and summarized inside InstantResponse.AI.

Play the recording
Listen to the original Google LSA call without leaving the product.
Read the transcript
Skim the conversation instead of replaying the whole call.
Review the AI summary
See what the customer needed and what was discussed, in a few lines.
Check the duration
Spot the short, low-quality calls that are worth reviewing or disputing.
- Included in all pricing plans. Currently available specifically for Google Local Services Ads calls.
- See the full Google LSA workflow →
FAQ
Solar lead response questions
- Supported message leads from Google Local Services Ads, Yelp, and Thumbtack receive a reply within seconds, which matters when a homeowner has requested three quotes at once.
- It uses the incentive and financing wording you configure, exactly as your compliance team approved it, and captures the details your designer needs.
- Yes. Ownership, roof age, and shading questions run on each supported message inquiry, so your consultants spend their time on homes that can actually be designed.
- They follow your commercial notification rules and reach the account owner you designate.
- Service inquiries are separated from new sales during intake, so inverter faults and production drops reach your operations team directly.
- Eligible Google LSA calls are recorded, transcribed, and summarized inside the product, so you can replay the call, skim the transcript, and read the summary in one place.
Related
Related resources for solar teams
How qualified solar leads reach the CRM your sales team runs.
How the qualification conversation is structured and constrained.
Everything the AI front desk does across your lead sources.
Plans, included Google LSA call intelligence, and onboarding detail.
The trade most often sequenced before a rooftop array.
A buyer's framework for comparing the options.
Voice AI on your existing number and full calendar booking are in Beta. Everything else described on this page is live today.
See it qualify one of your solar leads.
Bring a recent rooftop or battery inquiry to a 15-minute demo and watch the questions asked, the disqualifiers caught, and the summary your consultant would have received.
